ROAS Forecast Calculator
🟡 Click any value or drag slider to update instantly | Results auto-calculate
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⚙️ Inputs
💰 Monthly Budget
Total monthly ad spend. Start with 10% of your marketing budget.
$8,600
🖱️ Expected CPC
Cost Per Click. Industry average: $1–$7. Check Google Keyword Planner.
$9.00
🎯 Conversion Rate
% of ad visitors who convert (purchase, sign-up, enquiry). Industry avg ≈ 2.6%.
13.1%
🏷️ Avg Sale Price
Revenue per customer. For SaaS/subscriptions use Lifetime Value (LTV).
$12,300
🤝 Closing Rate
% of conversions that become paying customers. Typical range: 5–20%.
11.0%
📈 Results
🖱️ Number of Clicks
956
🔄 Number of Conversions
125
💵 Cost-Per-Conversion
$68.80
⭐ Value of a Conversion
$1,353.00
📦 Expected Revenue
$169,125
💹 Expected Profit
$160,525
🚀 Return on Ad Spend (ROAS)
1866.2% ROI | 19.7x ROAS